Coaching for women by women

Hi, I’m Juliana, founder of Lunova Coaching. I’m glad you’re here.

I’m a lawyer by training, an HR professional by experience, and a coach by vocation. Most importantly, I’m an immigrant.

I was born and raised in Colombia, and at 35 I chose to change my life, switch careers, and start over in Canada. In 2018, I immigrated with little more than a couple of suitcases, leaving behind my family, friends, and a familiar sense of belonging.

As I transitioned from law into human resources, I experienced firsthand the challenges immigrant women face when entering a new workforce or rebuilding a professional identity. I was navigating new cultures, new languages, and new expectations, often adapting quickly while quietly losing parts of myself. At that time, I did not have access to coaching or guidance, even though I needed it.

That experience shaped Lunova.

Today, I run a coaching practice dedicated to immigrant and culturally diverse women in the middle stages of their careers. I believe that all women are capable, intelligent, and whole, yet often we navigate invisible barriers shaped by culture, gender, and unspoken social rules.

Lunova was created to make high-quality coaching more accessible. My approach blends Co-Active coaching, positive psychology, and well-being to offer a supportive and grounded space where women can reconnect with their strengths, gain clarity, and move forward with confidence and authenticity.